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John Pappajohn Entrepreneurial Center News Last Updated: Nov 6th, 2008 - 15:18:54


NIACC Hosting Ultimate Sales Academy™
Nov 6, 2008

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The most challenging part of business is meeting sales objectives.  Many companies did not meet their sales goals last year and may not this year, but every business depends upon the skill of its sales representatives for its survival.  For that reason, the greatest human resource shortage nationally and internationally is for professional business-to-business (B2B) salespeople.  The Ultimate Sales Academy™ (USA) was created to meet that need.

“Everyone lives by selling something.” Robert Louis Stevenson

The Ultimate Sales Academy™ teaches selling as a profession; equipping both new and experienced salespeople with the skills and disciplines necessary to be the top B2B salesperson at any company, regardless of industry sector. Being the best is hard work; but the Ultimate Sales Academy™ makes that hard work more productive.  What do some current students say?

Going through USA gave me “more confidence and I was more prepared.”  DH

USA “taught me the structure and process of a sales call.” TC

“From day one you are out of your comfort zone…learning how to structure a call, from engaging a customer to learning their needs, wants and desires…through negotiation and closing.” RM

The Ultimate Sales Academy is highly interactive with an emphasis on video role playing and performance feedback.  After course completion, the instructors follow up with the graduate and their employer to validate improvement.  The program draws upon the last 100 years of research and best practices to help the professional salesperson achieve their goals and the goals of their customers and employer.

The Ultimate Sales Academy meets for 8 hours once a week for 5 weeks and, after a 6 week gap, meets for one more 8 hour session (48 hours).  During that time, participants self-assess their commitment to being a sales professional, learn disciplines that prepare them for sales success and demonstrate their sales performance skills. 

Do you know a company with sales professionals looking to take their skills to the next level? Do you know a company seeking top quality professional salespeople?  North Iowa Area Community College has a course on Mondays beginning February 2nd and another on Fridays beginning February 6th.  Both are on the Mason City campus.  The Monday course is #62132 and the Friday course is #62637.  Register by calling NIACC’s Continuing Education Department at (641) 422-4358.  For more information about course content, contact Mark Olchefske at the NIACC John Pappajohn Entrepreneurial Center at (641) 422-4191 or Bill Burdick at NIACC Continuing Education at (641) 422-4183.

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