NIACC News Release

FOR IMMEDIATE RELEASE Ref. 2488

July 7, 2005

NIACC John Pappajohn Entrepreneurial Center and Small Business Development Center Host Entrepreneurs’ Exchange on July 19

Win the war on marketing your business! Learn the "Guerrilla Marketing" techniques to create big profits from small businesses at the Entrepreneurs’ Exchange at North Iowa Area Community College on Tuesday, July 19, in the Pappajohn Business Center, Seminar Room 117 from 6:30 p.m. to 8:30 p.m. There is no cost to attend the event, and all attendees will receive a free copy of the book Marketing Warfare, by Al Ries and Jack Trout.

Entrepreneurs’ Exchange will allow North Iowa entrepreneurs the opportunity to enjoy refreshments, exchange ideas and learn about new ways to improve business.

Maureen Collins-Williams, Director of the University of Northern Iowa (UNI) Regional Business Center/SBDC in Waterloo, will serve as the guest speaker. A graduate of UNI with a BA degree in Public Administration, she is a certified trainer for Fast Trac, NxLevel, ISED and NIFTE entrepreneurship training programs. Collins-Williams has been instrumental in raising over $2.1 million in outside funding to promote programs and launch new entrepreneurship initiatives in eastern Iowa, including the UNI Regional Business Center, an urban mixed-use business incubator, and a rural business accelerator program called MyEntreNet.

This is a free event and businesses of all sizes are welcome to attend. Tables for product/service displays at the event are also available to business owners by reservation.

To register for Entrepreneurs’ Exchange or reserve a display table, please email heimbdan@niacc.edu or call Dana at 641-422-4342 or toll-free at 1-888-GO NIACC, ext. 4342.

#####


For more information, contact the Marketing and Community Relations Department
North Iowa Area Community College, 500 College Drive, Mason City, Iowa  50401
422-4295 or 1-888-GO NIACC, ext. 4295
www.niacc.edu